Upsie

Master's Degree Final Project © 2020 Teenagers live in a world surrounded by technological devices that are constantly connected to the Internet. They are born instinctively knowing how to use these devices and quickly cannot live without them. This constant online presence and open access to social media full of advertisement campaigns, encourage consumerist behaviors at an increasingly early age. However, teenagers often do not know how to manage money or have a critical opinion on their consuming habits. This problem motivated a research project with the goal of creating an educational and serious mobile app, using gamification elements, to help teenagers manage their financial expenses, as well as educating their consuming habits towards more conscious and informed decisions. Upsie is a mobile app that can be used on a daily basis, and where gamification elements are used to generate more engagement in users. From user interviews to interface design and usability testing, the entire process of creating the app is covered, until reaching a final interactive prototype.